the professionals

The Dear Barber team have just returned from Romania after an extremely successful brand launch event.


The event was hosted at the ultra-chic Dianei 4 venue in the heart of Bucharest. It was the perfect backdrop for live demonstrations from Master Barber, Alex Radu. Alex walked guests through the Dear Barber range, product by product, style by style. Of particular interest were Alex’s dual-product recommendations, mixing two of the Dear Barber hair styling products to achieve the perfect hair style for clients.

The lucky guests, hand-selected professionals from across the hair, fashion and beauty industry in Romania, were treated like royalty throughout the event. From the red carpet on arrival, to the whiskey tasting throughout the evening. All finished off with Dear Barber gift bags to take away with them into the night!

The night was a marvel! Attendees were given a genuine understanding of Dear Barber’s commitment to the time-honoured traditions of gentleman’s hair styling and men’s grooming products. Something, it seems, which fits well with the modern Romanian gent!

The Dear Barber team would like to thank all of our partners in Romania who worked tirelessly to make the event such a success.

Check out the @dear_barber Instagram page for more images from the launch. And continue to check the blog for the latest news on future events in Romania as well as further Dear Barber Country Launch Events!


Yours in Barbering,

Team DB: The Professionals